Kitchenbowl is a community for people to share and discover recipes as well as track their cooking journey. Founders Ryan Waliany and Serena Wu, a husband-and-wife team, wanted to create a cooking platform that makes learning how to cook fun and accessible.
"Our mission is to make home-cooking attainable for everyone, and to help people form lasting, healthy habits."
At Kitchenbowl, we believe that everyone is a cook, and with quality, step-by-step instructions, home-cooking is not only attainable but also enjoyable. Repeating video clips and images displaying techniques accompany each step of the cooking process, making the creation of meals simple and fun. Kitchenbowl is a platform for people who are passionate about cooking and a community where people can create and share their favorite recipes. The company is headquartered in Seattle. For more information, please contact us at [email protected].
Our first product, Kitchenbowl Recipes & Cookbook, reinvents the recipe with photos and GIFs for every step. Food bloggers can easily create and publish step-by-step recipes through the mobile iOS app to share with their audience. Consumers can search for recipes by categories, create collections, and follow inspiring food bloggers and chefs. Kitchenbowl was featured by Apple as a Best New App on both the iPhone (2014) and Apple TV (2015).
Our second product, Fork It — launched and showcased in the Future of Food at SXSW — helps the everyday person build healthier habits by tracking their home-cooked meals. People can "fork" a recipe from the web, share a photo of what they’ve made, and track their cooking progress. Through challenges, badges, and points, cooking becomes a fun and lasting habit — helping people save money, lose weight, and become a better cook.
"Fork It is a great app for anyone who wants to cook more at home but just doesn’t have the motivation or consistency of doing so. Thankfully this app helps turn cooking into a game through daily check-ins as dishes (like making gluten free vegan roasted red pepper pasta)." Read more
"Waliany explained how there was incredible engagement with the concept of different diets like paleo and sugar-free diets. People are looking for ways to stay accountable. When a user checks in, they upload a photo of the dish like they would on Instagram..." Read more
"Similar to FourSquare, you can check in by clicking the “Fork It” button and upload a photo of your meal. Users can set cooking goals for themselves to eat better, improve cooking skills, lose weight, save money, or spend more time with their families." Read more
"Fork It can be summed up as a “Fitbit for food.” But it draws inspiration from many of the most inventive apps out there, from Foursquare to MapMyRun to Goodreads. The core of the app lets you track the meals you cook with pictures and show off your creations to friends." Read more
"Its best feature is the step-by-step photos and videos, making even tough recipes a breeze. Store favorites in collections, Pinterest-style, and explore the tags for simple searching." Read more
"On Kitchenbowl, people learning to cook can find step-by-step recipes, complete with photographs and GIFs. The app not only allows users to share their recipes, but also bookmark favorites and create collections to share for later use." Read more
"These GIFs aren’t intended to stand alone; they’re intended to be stacked on top of one another, so that you can scroll from one to the next to get an idea of how a recipe comes together. A startup called KitchenBowl uses GIFs in a similar step-by-step way, as a way to enhance traditional written recipes." Read more
"'Primarily, we are going to be focused on reinventing the recipe format to make it more accessible to the millennial generation,' noted co-founder and CEO Ryan Waliany." Read more
"The interface is gorgeous; there’s just no distractions and no confusion. I know I'm raving here, but I'd love to see someone try to improve on this design because I'm not sure how they could." Read more
"In order to build up this library of content (it has about 1,000 recipes so far), Kitchenbowl is also trying to make the recipe creation process as easy as possible." Read more
Seattle's KING5 news station interviews the founders of Kitchenbowl, live on TV the morning of December 23, 2014. Watch it here
"Adding a recipe is as easy as documenting the cooking process as you move through a dish. Take a photo every step of the way, and then tap out the instructions while the dish is cooking..." Read more
"Kitchenbowl, a mobile phone app that lets users post photographs and food recipes, has gained rapid popularity for its user-friendly experience..." Read more
"When Ryan Waliany and his wife Serena Wu were working on the launch of their new recipe app, Kitchenbowl, they knew taking a visual approach would be the key to their success." Read more
"This is a great app for finally getting some documentation for those family recipes that you eyeball your way through every year and for discovering some new faves." Read more
"The iPhone only app Kitchenbowl makes it easy to create cooking instructions with step-by-step photos all in a sleek, social environment..." Read more
"The ultimate vision for Kitchenbowl, which is being used by people in more than 1,500 cities, is to have an international food community that share photo-based recipes from around the globe..." Read more
The wildly popular Brazilian design site, Abduzeedo, includes us in a weekly apps round up list, mentioning us as "an awesome app for food lovers." Read more
A Dutch news site explains how you can share recipes to your social networks via the Kitchenbowl app, and compares us to the likes of Instagram and Pinterest. Read more
AZ Tech Beat includes us in a list of mobile apps "to help solve our cooking woes" on Thanksgiving. "Calling all bloggers, foodies and early adopters!" Read more